• Product Development

    IP Strategy

Your Product Idea Is Only as Strong as Its Protection.

Most product development firms hand you off to a patent attorney and wish you luck. Pro-Dev takes a different approach. We drive your IP strategy from the start, making sure what is worth protecting is identified early, filed at the right time, and correctly assigned to you before your design goes anywhere near a factory.

We work in partnership with an experienced patent attorney we have collaborated with across many projects. That relationship means the legal and engineering sides of your IP strategy are coordinated from the beginning, not managed separately by parties who have never worked together.

We have secured functional patents for clients in the United States and Australia. We know what the process involves, what it costs, and how to get the timing right so your IP is protected without slowing your product to market.

What We Do

Identifying what is already patented and whether your idea is novel

Design patent vs functional patent, and which gives you more protection

Advising which countries to file in based on where you are selling and manufacturing

Coordinating your filing around product launch to avoid exposing your design prematurely

We work with our trusted patent attorney partner to coordinate the legal and engineering sides of your filing, providing drawings, specifications, and technical documentation to support the process

Making sure all IP is correctly assigned to you, not your manufacturer or consultant

Identifying and addressing IP risks before your design is shared with any factory, so your idea is protected before it goes anywhere near production

Why Timing Matters

The two most common IP mistakes are filing too late and filing in the wrong markets. Filing too late means your design has already been seen by factories, suppliers, and potentially competitors before it is protected. Filing in the wrong markets means your protection does not cover the countries where you are most at risk.

We raise IP strategy at the start of every project. Before the design is finalised. Before it goes to a factory. Before any details are shared outside your team. That timing is not accidental. It is how we make sure your IP is protected before it is ever at risk.

Our Track Record

We have worked with clients from New Zealand, Australia, and the United States on IP strategy as part of their product development projects. We have secured functional patents in the United States and Australia, and managed IP protection for products that went on to be manufactured and sold globally.

The details of those projects stay confidential, as they should. But we are happy to discuss our experience and approach in a consultation, within what we are permitted to share.

Your Idea Is Protected from the First Conversation

We sign an NDA before any project discussions begin. Due to these same agreements with our clients, we are not always able to publicly display all of the products we have designed and manufactured. We take confidentiality seriously on both sides.
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